The Way Covert Recording Exposed a £28m Holiday Ownership Fraud

It has been described as one of the largest scams of its type in the UK.

A total of 14 individuals have been convicted for their role in a multi-million pound plot to defraud more than 3,500 timeshare investors.

The targets were desperate to get out of decades-old vacation property deals and sought out support.

A large number were from 60 and 80. More than 500 of them lost over £10,000, and a single victim transferred more than £80,000.

Those affected were exposed to aggressive sales meetings extending for six hours. They were financially worse off, owning useless fake "points" and still bound by costly holiday ownership agreements they frequently were unable to use.

The Company At the Heart of the Deception

The firm at the centre of the scam was the timeshare resale company. They took clients' cash to fund the owners' luxurious way of life of private schools, high-end properties and personal aircraft.

The man at the head of the company, the company director, was given a seven-and-half year prison term in January for fraudulent conspiracy.

In the latest development, his partner Nicola was part of the concluding cases to hear their sentences.

She was given a 24-month suspended prison term at Southwark Crown Court after pleading guilty to financial crime.

The outcome represents a long time coming and represents a significant success for the individuals who testified, the authorities and prosecutors.

How the Probe Began

The initial awareness of the firm emerged during the summer of 2016. The role involved in the research department of a media outlet, making documentary programmes.

A acquaintance mentioned that his parent had taken over the rights of a timeshare apartment in the Spanish coast and, after long-term use, had started seeking to exit the deal.

It's worth mentioning how widespread vacation properties had evolved with English tourists in the last decades of the 20th century.

Timeshares permitted individuals to occupy the equivalent unit annually, or trade their weeks with additional holders who had properties in alternative destinations. Roughly 600,000 sun-lovers took up that opportunity.

The early surge was accompanied by a lot of reports about dishonest operators deceptively promoting properties. They were regularly featured on investigative TV programmes.

The standard timeshare contract tied investors in for decades.

At that time, those holders who had experienced their regular accommodation in the sun for a long time were advancing in years, and many were hoping to wave goodbye to their vacation investments.

A number had reduced ability to travel and couldn't get to their properties. Others just thought they'd got all they wanted from them. And others had deceased, in frequent situations leaving their loved ones to inherit the agreements - including their yearly fees and maintenance fees.

The Covert Probe Develops

This was the situation the relative had been placed. She searched the web for solutions and discovered the organization, a firm whose website claimed to release her from her deal.

However, having paid a fee and arranged an appointment with them, her loved ones became suspicious.

Further research uncovered numerous individuals saying they had handed over cash and achieved no result in return. In fact, they had lost money. Substantial amounts.

The reporting group commenced probing what was occurring. It was rapidly apparent that there were dubious individuals operating in the vacation property industry.

One lawyer had many grievance cases waiting to sue the company.

We spoke to people who had dealt with the organization and they each reported similar experiences. They believed the company would buy their property away from them but when they attended a meeting (for which they submitted funds initially) they were informed there was no potential buyers.

Instead, they were encouraged - in fact coerced - to spend more money acquiring "the company's points system", associated with the business's umbrella group, the parent organization.

The nature of these rewards was somewhat vague. They seemed similar to a type of exchange medium, giving access to reduced-price holidays and amenities and retail offers.

And they were reportedly "exchangeable with additional holders, eventually.

Committing funds up front now would produce an eventual payoff that would offset SMT's fees and result in the timeshare holder in profit, freed at last from their pesky deal.

An unrealistic promise? Indeed, it was.

A 'Bait-and-Switch Scheme'

If these accounts were accurate, this was a massive scam.

It's what is called a "deceptive marketing."

An operator - specifically the organization - "baits" the customer by promoting a defined offering only to then claim it is unavailable, directing the client to a different, lower-quality option.

Such practices are unlawful. Armed with all the testimony we had gathered, we made the case to covertly record one of the firm's consultations.

Such an operation demands dedication, work, and clear arguments for why this is the only way to collect the evidence needed to prove wrongdoing.

Armed with that permission, our compact group set up a meeting with one of the firm's agents in the English town.

Pretending to be a member of the public hoping to assist his parent out of her timeshare contract|holiday ownership agreement

John Romero
John Romero

A lifestyle journalist and trend analyst with over a decade of experience covering emerging cultural shifts.